NEW YORK – March 19, 2026 – Stash, a leading investing and wealth management platform helping millions of Americans build long-term wealth, today announced an agreement with Stockpile to transition Stockpile kids’accounts to the Stash platform.
The agreement reflects a shared belief that investing should be accessible, educational, and designed for the long term. Founded in 2010, Stockpile helped pioneer family-focused investing by making it easy for parents and kids to start investing together. Through this transition, Stockpile kids’ accounts will move to Stash, where customers can continue their investing journeys with access to a broader suite of tools, guidance, and education built to support lifelong financial habits.
“Stockpile introduced millions of families to investing, and we’re proud to help carry that mission forward,” said Ed Robinson Co-CEO at Stash. “At Stash, we’ve built a platform designed to meet people wherever they are in their financial journey, whether they’re just getting started or building long-term wealth. We’re excited to welcome Stockpile customers and support them with tools that make investing feel simple and personal.”
“We’re incredibly proud of what Stockpile built and the trust families placed in us,” said Victor Wang, CEO of Stockpile. “Stash shares our commitment to financial education and long-term investing, and we’re confident their platform will continue to serve our customers well.”
With more than one million subscribers and over $5 billion in assets on the platform, Stash has become a trusted partner for long-term investors. Customers use Stash’s Smart Portfolio, personalized guidance, and automation features like Auto-Stash to build consistent investing habits. The platform also includes the Stock-Back® Debit Card, which allows customers to earn stock rewards on everyday purchases1, and Money Coach, Stash’s AI-powered financial guidance designed to help customers take the next right step with their money.
Financial terms of the agreement were not disclosed.
About Stash
Stash is a digital financial platform built to help everyday people save, invest, and build long-term wealth with confidence. Through a simple subscription model, Stash makes access to financial guidance more affordable and approachable, bringing investing, banking, and education into one intuitive experience.
An early innovator in fractional investing, Stash today serves more than one million subscribers and manages over $5 billion in assets. The platform combines financial education with personalized guidance to help customers make informed financial decisions. Powered by AI Money Coach, Stash delivers personalized financial guidance at scale, turning complex financial topics into clear recommendations that help customers understand what to do next.
Stash offers a broad suite of products designed to support different financial needs. Customers can invest on their own or use automated Managed Accounts, open retirement accounts, and invest on behalf of their children. For everyday spending, the Stock-Back® Debit Card rewards purchases with stock. For employers, StashWorks provides a financial wellness benefit that helps employees build healthier financial habits. Stash operates as a registered investment advisor and broker-dealer and is regulated by the SEC and FINRA.
Learn more at www.stash.com.
About Stockpile
Stockpile, Inc., founded in 2010 and headquartered in San Francisco, makes it easy for kids and families to start saving, investing, and spending together — because starting is everything. With the vision of creating equitable financial access for all, Stockpile provides an all-in-one platform reinforcing smart money habits through zero-fee trading, custodial accounts, fractional investing, debit cards, savings tools, and more. This allows families to dive in together, building financial resilience from an early age. Its app has been downloaded over a million times and has earned a 4.7 star rating on the App Store. For more information, visit www.stockpile.com.
Media Contact
press@stash.com